> For the complete documentation index, see [llms.txt](https://foxecom.gitbook.io/zest-theme/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://foxecom.gitbook.io/zest-theme/other-pages/about-us.md).

# About us

An "About Us" page is to tell the story of your business, and help your customers connect to your brand.

<figure><img src="/files/9UMMWTacNZBBxJeeYBRp" alt="" width="375"><figcaption><p><a href="https://themes.shopify.com/themes/zest/styles/flairy?utm_source=foxecom&#x26;utm_medium=help_center_zest_about_us&#x26;utm_campaign=anchor_text&#x26;utm_term=view_flairy_demo_here">View Flairy demo here</a></p></figcaption></figure>

When writing an "About Us" page, it's necessary to include information about your business, products, or customers that will motivate your customers.&#x20;

Consider whether any of the following examples would make a good addition to your "About Us" page:

* What you sell - anything that makes your products unique
* Why you sell it - your company mission or values
* Who you are - your company, your founder, or your producers
* Who you're selling to - your approach to customer service or customer satisfaction
* What makes your business stand out - specific expertise, customer testimonials, or additional services

<figure><img src="/files/TbyYLPR0PUvIclAPI9gZ" alt="" width="375"><figcaption><p><a href="https://themes.shopify.com/themes/zest/presets/gusto?utm_source=foxecom&#x26;utm_medium=help_center_zest_about_us&#x26;utm_campaign=anchor_text&#x26;utm_term=view_gusto_demo_here">View Gusto demo here</a></p></figcaption></figure>

## Static sections

You can click on the link to check out the instructions listed below.&#x20;

{% content-ref url="/pages/-MlQJU1lnR2RETVx0khQ" %}
[Announcement bar](/zest-theme/pages-global-sections/announcement-bar.md)
{% endcontent-ref %}

{% content-ref url="/pages/-MlQ9s1XznIcLRq38ScE" %}
[Header](/zest-theme/pages-global-sections/header.md)
{% endcontent-ref %}

{% content-ref url="/pages/ZyhVj2Qzm7YhmJ14tbbC" %}
[Footer](/zest-theme/pages-global-sections/footer.md)
{% endcontent-ref %}

{% content-ref url="/pages/Qa23y2mnCcSDgrtfx1fO" %}
[Mobile navigation bar](/zest-theme/pages-global-sections/mobile-navigation-bar.md)
{% endcontent-ref %}

{% content-ref url="/pages/6xUBnku03IdHT463sXET" %}
[Pop-up](/zest-theme/pages-global-sections/pop-up.md)
{% endcontent-ref %}

## Dynamic sections

{% hint style="success" %}
Steps

1. In the theme editor (**Customize**), open the template selector.
2. Select **Pages**, then **About-us.**
3. Make necessary changes **> Save.**
   {% endhint %}

There are two pre-built about-us templates for you to choose from.

You can add any section that is listed in [Theme sections](/zest-theme/theme-sections/before-after-image-slider.md) to customize your page.